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MiMi

In a world where stress and anxiety are our constant companions, we understand the 

importance of finding moments of peace. Inspired by the soothing motion of a baby swing, we set out to create a product that could offer the same gentle embrace to adults seeking solace from the demands of everyday life. MiMi provides a gentle rhythmic sway that mimics the sensation of being cradled in a calming embrace. It’s sleek, modern, and ergonomic design fits seamlessy into any home, offering a stylish addition to your relaxation routine. More than just a swing, MiMi is a staple for self-care. It’s a reminder to take a moment, breathe deeply, and let go of your everyday stress. 

Branding, Illustration, Package Design

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Primary Logo

Secondary Logo

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00A5B2
Dreamy Teal
2B2E80
Dreamy Blue
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Sky Blue

Color Palette

Typography 

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Dita CD 
Extra Bold

Logo & Header

Dita CD 
Medium
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Body Copy

Package Design

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Print Magazine Spread

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© 2025 Alexa Bustos

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